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Privacy

Useful data, not unnecessary collection.

DeadlockLAB is built to surface public game information in a faster form. We keep the privacy stance simple: collect the minimum needed to run the site, understand traffic, and keep public data pages working.

Analytics

Google Analytics

Used to understand traffic and product usage.

Data source

Public gameplay data

Stats, profile and match-oriented reads come from public ecosystem sources.

What we do not ask

No passwords

No account passwords, payment details, or private Steam credentials.

Short version

The practical summary.

Site data

We use public Deadlock and public profile data to build hero pages, player pages, builds, ladder views, and stats boards.

Technical data

Our hosting and analytics providers may process technical request data such as IP address, browser or device information, page paths, referrers, and timing data so the site can load, stay secure, and be measured.

What we collect

Only the categories needed to operate the product.

Public game and profile data

This includes public stats, hero usage, match trends, leaderboard context, public Steam-facing identity fields, and other gameplay-related fields needed to render the pages on DeadlockLAB.

Usage analytics

DeadlockLAB uses Google Analytics to understand which pages are being used, how people move through the site, and where the product needs work.

Server and cache data

To keep the site fast, we cache snapshots and operational metadata across our infrastructure. Those cached records can include the public data required to rebuild a page quickly.

What we do with it

Everything is in service of the site working better.

Render pages

We use data to populate hero stats, player profiles, builds, ladder pages, labs, patch notes, and related product surfaces.

Keep the site fast

We store and refresh snapshot data so common pages can open quickly without hitting every upstream source on every request.

Measure quality

We use traffic and performance signals to understand which pages matter most, where the site is slow, and which datasets should be refreshed more aggressively.

What we do not collect

Some categories are simply outside the scope of this site.

No passwords

DeadlockLAB does not ask for your Steam password or other platform credentials.

No payment data

There is no payment flow on the site, so we do not collect card details or billing information.

No private account inbox

DeadlockLAB is a public stats product. It is not built around private messaging, private files, or private account storage.

Player pages

Public by function, not pushed as search spam.

Profile pages

Player profile pages use public gameplay and profile information so visitors can open a direct stats view for a known account.

Search indexing

Those player pages are product pages, but they are currently configured as noindex, follow so they stay usable without turning the search index into a crawl dump of every player profile.

Services

Infrastructure and third-party services involved today.

Cloudflare

Cloudflare powers hosting, caching, and core delivery for the site.

Google Analytics

Google Analytics is used for traffic measurement and basic product analytics.

Game data sources

DeadlockLAB relies on public Deadlock ecosystem data sources and public profile sources to assemble its stats and profile surfaces.

Policy date

This page was last updated on April 3, 2026.

Contact

Questions about this policy can be sent to deadlocklabcom@gmail.com.